In the retail sector, where a wide variety of products are displayed in many aisles, a special strategy must be created to manage the sales-profit potential and its value in the eyes of the customer.This title, referred to as Merchandise Planning in the literature, which includes planning the area allocated to the departments, measuring the relevant metrics and evaluating the efficiency, is extremely critical for businesses.

Measurement and Evaluation Diversity in department structure according to different store sizes and target customer base makes measurement-evaluation even more important.We often see that administrative categories, which are conceptual knowledge, and departments, which represent physical layout, are used interchangeably.By associating this in the most flexible way in DerinSİS, both a practical solution and a realistic calculation can be obtained. Efficiency targets can be set based on sales shares and area shares, and comparative values ​​can be monitored accordingly.With this solution, which provides data management specific to each store, store management, category management and merchindise teams are provided with coordination.A reference point can be provided for them to work from. Visual Management By introducing store floor plans and the visual arrangements of the departments on these plans to the system, we present the turnover, area values and productivity measurements to the use of the management in the most understandable way possible. With our solution specially developed for space efficiency and aisle efficiency, your command of store space planning and sales efficiency is maximized.The concept of managing this approach with richer functions with product, shelf and floor visuals is Visual Merchandise Planning.You can check out our solution, Shelfmatic.com, which includes the 'planogram' system where you can design shelves and the 'allocation' system where you can manage floor plans, address structure and department metrics.